CMO 3.0 | The Next Era of Marketing
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People will soon treat platform algorithms as helpful curators, not privacy invaders. As feeds learn exactly what each person cares about, they will replace the old “follow to see” model of content.
By the end of 2025, Meta plans to fully automate the ad creation process. Brands will soon be able to hand Meta a product image and a budget—and AI will generate the entire campaign.
When campaigns become code, marketers must evolve or get replaced.
Commerce is entering the era of autonomous shopping.
What happens when every marketer has more compute than a Fortune 500 company?
Why small changes beat big ideas in modern marketing.
The five fault lines reshaping marketing, and what leaders must do next.
How modern teams are scaling strategy, speed, and output with the right integration points.
Why first-party data and real-time orchestration are now the foundation of modern marketing.
AI search is changing discovery. If your content isn’t part of the answer, it’s already invisible.
Why smart companies are turning employees into their strongest content engine.
Canada is finally waking up to the stakes. Here’s why that matters for our economy, and for the next generation.
